Customer-Centric Restaurant Approach with Digital Payments

Embrace digital payments for a seamless experience.
Ayseli İzmen
Ayseli İzmen
September 19, 2022

The way we live our lives and comprehend the world is changing at a rapid pace. No matter what industry your line of work falls into, the digital tech revolution is screaming at us, giving enough hints that it is here to stay.

As a matter of fact, when it comes to the restaurant industry, 87 % of restaurant owners and managers felt that digital implementation has been vital to sustaining their businesses during the COVID-19 pandemic.

Nevertheless, owners continue to find it difficult to find fresh prospects and innovation in restaurant operations. That is why, in order to get an advantage over competitors in the industry, we must have a thorough grasp of what’s coming.

Moving right along, restaurants need to be more customer-oriented to focus on more consistent customer service in today's world where data collection is an opportunity (that is becoming easier).

From reservations to team schedules, technology has entrenched its place in the restaurant ecosystem. Without a doubt, employing automated systems efficiently simplifies the booking, ordering, paying, and food delivery experiences for both the organization and the customers. Optimizing consumer interaction via technology is also projected to lead to more orders, more upselling opportunities, and improved consumer feedback in terms of recovering profits.

How will a digital payment system assist your restaurant?

Technologies that enable seamless transaction processing are increasingly critical to the sector's revitalization. Customer conversion rates have been shown to improve when technology is used successfully in the payment experience, specifically when it comes to online payments. In terms of profitability, some of the most cutting-edge payment processing solutions now give real-time transaction data and data analysis, as well as advice for how businesses may utilize the data to increase revenue.

Let’s look into some aspects specific to the industry that are open for improvement.

Instant & in-advance reservations

It is becoming common for customers to expect the use of a smartphone app to simply reserve a table in their favorite eatery. The reservation function of a restaurant app supports all parties, including business professionals, for last-minute meetings, those who find it hard to organize their time, as well as restaurants themselves to fill their space at the last minute to increase revenue. The long and short of it is faster and effortless processing.

The opportunity to digitally manage reservations, including any changes in bookings and events, not only reduces human error but is also crucial for restaurant departments to work in harmony. Most reservation systems let managers/admins share bookings and schedules with their teams.

Food delivery on demand

The truth is that meal delivery applications have transformed the food industry, including the way we eat and purchase our food. From our point of view, food delivery applications provide eateries with new opportunities to expand their reach. Furthermore, with dine-in choices temporarily banned during the pandemic, the delivery has aided businesses in staying afloat. Users may order, pay for, and track their meals using their smartphones, and it’s as simple as that.

Most on-demand food delivery software is able to automate the entire process, from presenting your menu to delivering it to customers and collecting money. This software will make your food more accessible to customers, resulting in higher sales and a larger customer base. The primary function of delivery software is to promptly and cost-effectively match demand with supply.

Cost-effective Operations

By eliminating entanglement and introducing automation, the software can help to minimize overheads and operating expenses. Digital payments improve order administration and order tracking using advanced analytics and algorithms.

Analytics in real-time

Mobile payment solutions enable customers to keep track of their daily business operations by delivering real-time data on sales, purchases, earnings, holdings, and other financial transactions. Users may also see the products they are spending the most money on, allowing them to cut costs and increase revenues.

Digital payment tech also allows restaurant owners to track their drivers' locations and keep an eye on them. If their drivers or clients have any questions or concerns concerning the delivered meal, they can contact them at any moment.

The Importance of Database Retention and Growth

On-demand meal delivery businesses can save important consumer data in order to personalize their ordering experience. Customers are tempted to continue using the services by incentives, discounts, and promos based on this information. Guests may pay for their meal delivery using their desired mode of payment.

Customer retention has become extremely challenging as a result of the plethora of available apps, and it is important to choose a service that suits your needs and operations.

Collecting and analyzing the Data

As a result, thanks to fast checkout and digital payment technologies, restauranteurs can collect quality data.

The fast check-out feature of FineDine’s digital payment system saves the names, emails, and order details of paying guests. You can use this valuable data to engage and reward your customers.

FineDine has the technology to handle fluctuating order demand from your customers. It does not matter to FineDine whether you are understaffed or having a hectic operational day. Thus, integrating FineDine is the most effective way to communicate with your customers and manage orders.

Join the customer-centric restaurant approach with FineDine’s mobile ordering and fast checkout. Integrating FineDine reportedly increases average order value by 20%, saves 15 minutes per table, and generates 40% more tips.